If you want to have people link to your web page but dont know how than you should go to www.gotlinks.com. They will give you a list of links to put on your page and when you do a link to your site will be put on every one of those pages. This is very helpful.

Even though link exchanges are very helpful i like to email the site owner and ask if they want to exchange links.
That way you have more control over the sites you choose and you can get sites that have quite a high number of hits a day.

People that need help getting hits up are usually on link exchanges, so that means you are trading links with low hit sites.

So therefore i recommed you exchange links with sites of the same genre and sites that get a decent ammount of hits.

Yeah, I tried gotlinks.com but there wasn't helpfull to me, because they don't have payment solution for my country. (here in croatia we don't have paypal, and I don't use credit cards...)
Anyway I have a better solution, that may help you to get links. It's called LinkVault.
Their system works with php or asp script that you put on your webserver, and it gathers links from other users, while giving them your links. In short amount of time, you will get cca 500 links to you. In free version mode you will get option to ban 10 domains from your links, that you don't want to see.
It's a great free service, Im using it too on my webpage at www.final-design.net.
To signup with Link-Vault you can go to my refferal page (which don't cost you anything ): http://www.link-vault.com/?ss=4641
Or if you don't wanna become my refferal you can go directly to this link: http://www.link-vault.com/

Im currently running Link-vault link exchange on my website and I have around 400 sites linking to me..

If you guys want to get more sites.. join ROTATIONS. They're better. here's a list :

www.kawaiiness.com
www.get-plugged.org/rotation
www.shinesprites.sh.funpic.org
www.tres-chic.org/rotation
www.secrets-sky.net/exchange

most of them don't have any specific rules or anything. You just need a 88x31 button, and if it's possible, a cute site!